Welcome to EdenLab
We help our clients turn sustainability into real commercial advantage.
What we believe
If companies can’t make money by being clean and green, they won't do it and we won’t fix the climate crisis.
We don’t just need sustainable supply chains; we need to change what people buy, how they choose and where the money flows.
Not someday. Now. In every sector.
Companies need to experiment, learn fast - not wait for flawless sustainability plans that never materialise.
The ones who delay will get wiped out by regulation, customer revolt, or the physical impacts of climate breakdown.
Sustainable value creation is not a ‘nice-to-have’.
It’s the new commercial reality.
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![Unilever logo with a large blue "U" composed of various symbols and designs, and "Unilever" written below.]()
"Edenlab brought a welcome provocation to how we were thinking about long-term innovation. The outcome has been some really exciting new directions in R&D capability.
Homecare R&D
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![Danone logo with blue letters and red curved line underneath]()
The team did a brilliant job challenging our cross-functional teams to reframe the carbon challenge into a growth opportunity. Would highly recommend for any team looking to get some traction on their sustainability journey.
Category Director, Danone
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![Logo of "First Choice" in bold pink text with icons of a mountain, wave, tree, and building.]()
EdenLab designed and ran a series of sprints that not only opened our eyes to new possibilities but also inspired our leadership team to make a practical start on the journey.
Managing Director, TUI
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![Kellogg's logo in red script]()
“Leo helped us make sense of our ESG opportunities, organising our thoughts and delivering us a really compelling and competitive Sustainability platform”
European Marketing Digital, Kellogg’s
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![Logo of the brand Simba in turquoise on a white background.]()
“EdenLab helps us uncover the commercial upside in sustainability, their focus on the 'So What?' of ESG is really refreshing.”
Chief Sustainability Officer, Simba Sleep
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![Trainline logo featuring a stylized heart symbol and green text.]()
“Highly recommend this team for sustainability strategy and ideas.”
VP Brand & Marketing
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![England football team logo with three lions and red roses on a shield.]()
“The Greener Game is a pioneering sustainability intervention. Thank you to the brilliant folk at EdenLab. The impact of this programme will be quite something”
Head of Commercial Acquisitions
Talk to us
EdenLab founder Leo Rayman talks about innovation and demand switching.